Align/RevOps
Back to workshop
L1 · Business PrioritiesDiverging

Drive Product A growth ↔ Protect Product B revenue

Product A is the company's primary growth lever, but Product B represents the existing revenue base. How aggressively do we tilt incentives toward Product A?

Initial hypothesis
Product A is the primary lever

For existing hybrid client rosters, Product B GRR is a guardrail, not a co-equal goal. Product A Standalone and Product A for Sales priorities to be defined separately.

Positions (5/5)

  • RV
    RevOps VP· VP, Revenue Operations Supports

    Aligned. Product A must be the primary lever — anything less and the plan signals we don't believe our own strategy.

    2 days ago
  • SS
    Sales Strategy Lead· Sr. Director, Sales Strategy & Ops Supports

    Agree on Product A-primary. Suggest we explicitly call out the Product B guardrail size so the field doesn't read it as 'Product B no longer matters'.

    2 days ago
  • SL
    Solutions Lead· Director, Solutions Strategy Supports

    Endorse. SE motion is increasingly Product A-led; comp should follow.

    1 day ago
  • NA
    North America Sales Lead· Director, NAMER Existing Business Concern

    NAMER existing book is ~70% Product B ARR. A pure Product A-primary signal risks accelerating churn in the segment that funds the pivot. Need a regional guardrail floor.

    1 day ago
  • EL
    EMEA Sales Lead· Director, EMEA Existing Business Concern

    EMEA Product A readiness lags NAMER by ~2 quarters (data residency, language coverage). Product A-primary without a regional ramp will create payout randomness for EMEA reps.

    16 hours ago